Patriot Tech Services Inc. Blog

The Google My Business application has assisted business owners in managing their online presence for some time now, having gone through numerous name changes in its time. However, Google has one final change planned for its application. 

As a business owner, you’re proud of your company’s logo because of everything it represents. Do you love your logo enough to get it tattooed on your body? What about your staff? Would they be willing to make such a permanent commitment to their job? Yes, tattoo marketing is a real thing. What can your business learn from this bold marketing trend?

While there are definitely gimmicks when it comes to technology in the small business (for instance, USB-powered staplers) there are many devices and technologies that have far more utility, although they may not seem to be applicable to all industries. One example would be the digital signage solutions that have grown in popularity. While they may seem to have limited uses outside of retail, there are plenty of ways to use them to your advantage.

The time to implement a social media policy is now.

Your social media policy outlines for employees your companies guidelines or principles for communicating in the online world.  Your company should have a communications policy in place that spells out your expectations for phone and email, it’s important that you add social media and online site usage to this policy.